Generate Amazon-ready content
Goal: Turn governed PIM data into listings that pass Amazon’s attribute and copy requirements — with AI drafts and human approval.
Steps
1. Scope the catalog
- Filter products assigned to the Amazon connection category tree.
- Run completeness for the Amazon export profile.
- MCP:
find_products_needing_enrichmentwith your threshold.
2. Enrich with AI
- Bulk: Content Studio for bullets, keywords,
item_name-length titles. - Surgical: Zen AI per SKU for compliance-sensitive claims.
- Map attributes via Amazon connector category mappings.
3. Media
- Link DAM heroes + alternates; confirm renditions meet image rules.
- Recipe: link DAM assets.
4. Approve
- Workflow task for brand/legal on new copy.
- Status →
activeonly when completeness is green.
5. Publish
- Create export job → poll items → fix failures.
- Recipe: Amazon syndication.
Agent prompt (MCP)
“List products below 80% completeness for connection X. For each, summarize missing attributes. Draft bullet points only in attributes allowed by the Electronics family.”