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Digital assets (DAM)

Manage images and files centrally and link them to products for every channel.

Concepts

ItemPurpose
FolderOrganize assets by campaign, season, or brand
AssetSource file + metadata
RenditionResized/formatted output for web or marketplaces
Product linkAssociates asset with product or variant

UI workflow

  1. Upload to a DAM folder.
  2. Add tags and alt text.
  3. Link assets on the product detail page.
  4. Completeness rules can require primary image before publish.

API workflow

  1. GET /v1/assets — search existing media.
  2. Upload via DAM API (see DAM API reference).
  3. Link asset to product id.
  4. Reference public or signed URLs in export mappings.

Recipe: Link DAM assets to products.

Channel tips

ChannelTip
AmazonMain image + alternates; meet minimum resolution
ShopifyFirst linked image becomes default variant media
WebUse renditions for performance